Licensing Artwork
The Torch facilitates the licensing of artwork images on behalf of artists in The Torch program. Licensing generates an important source of revenue for our artists, with 100% of the usage fee going directly to the artist.
If you are interested in licensing an artwork image, please contact us at artcoordinator@thetorch.org.au for a quote or to view a selection of available artwork images. Ensure you include a copy of our Licensing Application form and specify the print run quantity for printed publications to help us provide you with a timely quote.
Purchasing an artwork does not entitle the buyer rights to reproduce images of the artwork. Copyright remains with the artist even when an artwork (painting, print, boomerang, ceramic, etc.) is sold.
There are many ways to license artwork images. Below are some examples of how artwork images can be licensed for use.
Vinyl
Digital Projection
Reconciliation Action Plans
Print Media
Merchandise
Licensing Fees
Admin fee
The Torch charges an administration fee (a % of the usage fee) to help cover some of the costs of administering the licensing service (producing an Agreement to License, professional photography costs etc.).
Usage fee: varies according to use
The Usage fee is paid to the artist for the use of artwork.
The Application for License form will help staff to establish an appropriate Usage fee based on:
- the nature of the use (commercial/not for profit),
- type of use (online/print/merchandise),
- quantity (specify quantities of each printed publication etc)
- location of the image (front page/ body of publication)
- size of the image (whole page/quarter page)
For more information about the licensing process please contact our Art Coordinator at artcoordinator@thetorch.org.au or call (03) 9042 1236.
Other Projects
We are always looking at expanding opportunities for artists and are currently developing additional fee-for-service offerings. Some examples include: painting and weaving workshops, live painting demonstrations and speaking engagements. If you have an idea for a project, we would love to hear from you via our other projects enquiry form.
Banner Image: “Meeting Places” by Alan, reproduced in foyer of 477 Collins St.